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3 Tips for a More Successful Trade Show or Exhibition Booth

Operating a successful booth at an exhibition or trade show is a big job. Even so, shows of this nature have become essential in the 21st century. And while expos are a well-established practice and are far from new, some experts insist that they’re more important now than ever before.

We operate in a world that has been dramatically digitised. A significant portion of commerce now takes place online, where no first-hand contact occurs. Trade shows – while they may be an older and more traditional means of canvassing for clients and customers – provide an essential level of human interaction that businesses still thrive on. The chance to meet your potential clients, shake hands and pitch your product in a face-to-face format is all the more effective for this very reason.

Furthermore, many modern trade shows have a strong online presence to complement their physical one. To that end, investing your time and resources into a trade show is by no means tantamount to foregoing any online interaction. The most successful attendees manage to do both.

Here are three tips for running a successful trade show booth:

exhibition stands

  1. Never underestimate how much manpower you’ll need.
    From a preparation point of view, it’s easy to underestimate how many people it will take to operate your booth. The best exhibitions are packed with visitors, and every minute that your booth is unattended or understaffed provides an opportunity for missed connections. Given the overall expense of operating a booth at a function like this, it would be a shame to miss out on its full benefits simply because you sent one fewer operator than necessary.
  2. Prioritise making a strong outward impression.
    To a certain extent, it goes without saying that appearances matter at trade shows. Even so, far too many participants are guilty of underselling themselves in terms of lacklustre production. Again, shows like this are major events, and it’s certainly worth going above and beyond in order to make your company stand out. Fortunately, you can find highly affordable exhibition stands online that offer a high level of ‘wow factor’ despite their relatively low price. And don’t forget that the appearance of your stand staff is just as important. While there may not be any need to go over the top with fully formal attire, it’s never a bad idea to intentionally out-dress the average attendees at the expo.
  3. Befriend those adjacent to you.
    Most exhibition planners are good about ensuring that your booth is not located directly adjacent to that of a competitor. Along those lines, you have little to lose (and plenty to gain) by befriending the people in the booths next to yours. Fast friends can be lifesavers when you realise that you’ve come up short in equipment department. Maybe you realise that you’re short a cable or could use some duct tape. They may be able to help you – that’s what friends are for, after all!

Follow the above, and exhibition or trade show may be even more successful than you’d hoped.

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Business

Five Reasons to Refurbish a Company’s Offices

When planning your business’ future, you need to consider your current office or retail spaces and decide if they still meet your needs. If necessary, you may have to consider whether to relocate to accommodate any planned expansion or refurbishing properties you may own to help save money. There are many reasons you may choose to refurbish your company’s offices, including the ones listed below.

Company Reorganisation

Unfortunately, many companies have been negatively impacted by the economy. If your company has downsized, then you may need to refurbish your offices. This may mean reorganising them to keep the empty desks from lowering company morale, or making room for additional departments if you decide to give up space to help lower your company’s overhead. However, a company reorganisation isn’t always due to bad times; it may also be necessary during a company expansion.

If your company is growing, you may need to add new departments to help handle the additional workload. For instance, you may need to add an IT department so you have someone on hand to take care of computer issues or maintain your computer security. This will mean adding personnel and equipment, which will mean changes to the current layout of your offices.

Health and Safety Regulations

As regulations are constantly updated, your dated building may not be up to code any longer, and a renovation may be in order to make sure the structure is safe for your employees. This could mean updating the building’s wiring or plumbing, or removing harmful substances like asbestos from the premises. If you are considering changes to your offices, the building should be inspected before planning a Saracen interior office fit out.

Increase Efficiency

Your company may decide to renovate to help reduce its overhead costs and help lessen its carbon footprint. Replacing an old HVAC unit requiring constant repairs with a new high-efficiency unit will require less energy to operate, but still keep your employees comfortable. In addition, you can replace less efficient lighting and install toilets that use less water to flush. These positive changes are better for the environment and your company’s bottom line.

Boost Productivity

Going to work in an old, uncomfortable office setting can drag down company morale and make it hard for your employees to be productive all day, every day. By getting rid of dated furnishings and décor, you can help increase the morale of your employees, make sure they are more comfortable in their environment, and help improve productivity. The boost in productivity can help offset the cost of renovations by helping your company be more profitable.

Update Image

Many companies decide to update their images by changing their logo, mission statement, or the way they do business, and a refurbishment can be a part of those changes. Modernising your offices can help improve your company’s image with your clients and vendors. This can help your company find more clients and be more profitable, which is one of the best reasons to renovate.

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Considerations for Planning of Office Refurbishment

There are many reasons why your business may consider updating its offices. The décor of your offices may look dated and dingy, or they may need to be reorganised to make room for more employees if your company is expanding. No matter what the reason your company is refurbishing its offices, you need to develop a solid plan to help control the costs and get the project done in a timely manner.

Is it Feasible to Refurbish?

Before you start developing a refurbishment plan, you should consider whether it is feasible to refurbish the space your offices currently occupy. If the building is old or if your company is consolidating its offices and you need to come up with room for several departments, you should consider if relocating is a better option.

Remodelling the offices will be one of your company’s most expensive projects. If the building’s wiring or plumbing needs to be updated or if you do not see the space meeting the company’s needs in 10 years, you should start looking for new office space. However, if the space will still work well for your company, then you can begin planning the refurbishment.

Bring Everyone Together

During the beginning stages of planning the refurbishment, you should organise and hold a meeting with department heads to inform them of the decision and reasons behind remodelling the offices. Then, you should get their input on what their departments need in terms of equipment, furniture, and space. They, in turn, can get input from their supervisors and employees about what they would like to see done when the offices are being refurbished.

Organisation’s Structure

When starting to develop the refurbishment plan, you will need to consider the company’s organisational structure. This will help you plan the space to allow for a good working relationship between the departments, provide for the best interactions with customers, and help place management personnel in the best positions to supervise their departments. Consult with a local fit-out company, such as the Saracen office in Hampshire and London, to get layout renderings, either drawings or computer animation, so you can view all of the options.

Structural Changes for Building

If your company does not own the building your offices are in, you will need to consult with the owner or the management company overseeing the building to find out if you can make structural changes to the building, and if so, what types of changes. Most landlords allow for businesses to make changes to suit their needs, but they may put restrictions on what can be done. Find out what they will allow before you get too far into the refurbishment, so you don’t have to make too many changes to your plans.

Office Refurbishment

There are several options you may wish to consider, especially if you are adding more personnel to your offices. You may wish to create an open floor plan and eliminate walls separating offices for better room flow. Another option is to use partitions to create privacy for departments that work with financial or more sensitive information. The layout renderings you receive will allow you to evaluate the options and see which ones work better for the company’s needs.

IT Infrastructure Needs

Probably the most important change to consider to the offices is its infrastructure and designing the office layout so IT cabling, telephone wiring, and electrical outlets are readily accessible to all employees. Since most wiring and cables are hidden beneath floors or ceilings, any changes needed to update or install additional wiring need to be considered as part of the changes to the building’s structure. While most IT wiring can be installed without too many physical changes to the building, there may need to be some physical changes to distribute essential services throughout the offices.

Office Utility Needs

Along with IT infrastructure, which is essential to the operation of any business, you also need to take a close look at any necessary changes for lighting, heating, and cooling needs. A refurbishment would give you the opportunity to purchase a more efficient HVAC unit, if your company owns the office building. In addition, you can also change the lighting for something more energy efficient and better for your employees’ vision. For instance, instead of standard overhead fluorescent lighting, you may decide to light each desk or set of desks instead of the entire overall area.

Health and Safety Regulations

When you develop a refurbishment plan, you need to consider governmental regulations regarding the health and safety of your employees. Consider a floor plan that makes it easier for your employees to leave the offices in case of an emergency like a fire. Your offices should include an adequate number of exits and the inclusion of a safety station equipped for different types of emergencies, such as first aid kits, emergency lighting, and fire extinguishers.

Selecting Furnishings

An office refurbishment gives you a good opportunity to update to ergonomic furniture, which makes your employees more comfortable while they work and prevents injuries like back problems and carpal tunnel syndrome. These injuries can increase absenteeism, which can affect your company’s productivity, so investing in ergonomic office furniture can help increase productivity and help offset the additional costs.

Project Implementation Plan

When developing your office refurbishment plan, you will need to figure out how to lessen your downtime and keep your business functioning during the renovation. You will want to plan carefully so the changes are not too disruptive to your company’s daily routine. It is important to be able to serve your customers as you would normally, to avoid disrupting the flow of products or services to them so their businesses are not impacted by your company’s renovation.

With careful planning, you can make the necessary changes to your company’s offices quickly, efficiently, and on budget. When making your plans, consider future needs and company expansions so your business needs are still being meet a decade or so later. A fit-out company can help in every phase of your project, from planning to completion.

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Business

The Business of Automotive taking a Huge Turn

The automotive industry consists of various activities like the sale of automobiles, research and development, manufacturing and marketing. The car provides employment opportunities for people in all parts of the world. Consequently, it has shaped the economic scenario across the globe. There is no doubt that there is constant evolution in the business of automotive because of better research, efficiency in manufacturing and new alternative fuel sources. The latest experimentation that involves navigation without the need to use human input is Google’s self-driven cars.

Environmental Regulation

Since leaders across the globe have realized that Carbon Dioxide has a higher carbon footprint and harmful effect, firms that want to succeed in the long term will now have to follow strict policies that regulate the environment. Governmental bodies have taken measures to save fuel and control emissions by initiating stringent environmental policies on the original manufacturers of equipment.

Autonomous vehicles

The advent of a driverless car, which uses advanced control systems that interpret sensory information to run on GPS, will lead to dramatic changes in the automotive industry’s business. Since many people employed as drivers for taxis, buses and delivery will now have to find jobs, the same adverse effects will occur.
Hydrogen economy

Hydrogen fuel has more fuel efficiency and does not have any fuel emissions in terms of other fuel sources. Hence, it is the automotive industry’s talk. However, in order to split Oxygen and Hydrogen atoms, electricity is required and it is mostly obtained from coal. Therefore, although the idea will be the future, extensive research would be necessary before taking decisions.

Electric Cars

A new type of cars that now uses electricity to run was bought with excessive operational costs and environmental issues. Expectations are that battery-powered vehicles will comprise 10 percent of the automotive market by 2020. The next big thing is the electric powered vehicles with the many health problems that are being caused by the adverse effects on the quality of air.

Digital Era

Consumers want ease of use and some hyper connectivity. They usually use digital means to make purchase decisions and this means that companies will now increase the automotive’s market share for Gen Y consumers by creating a strategic digital plan. The cutthroat competitive environment will require effective content generation via videos and blogs, and Social Media platforms.

Changing distribution channels

The pace at which the transformation of the processes of selling in the automotive world is taking place is incredible. For long, a market that is dominated by only a few has been because of inertia. Today, firms have realized that they need to do more so that they can tap into potential markets whose focus is only on high end and design model. They have realized that in order for them to have a reputation of being a customer-friendly brand, they must penetrate into long term customer relationships. The business’s next big thing will be multiple channels that satisfy different market segments.

With the rapid changes in the business and the availability of better and more options for consumers to choose from, maybe there will be many more consumers and new buyers in the degrading automotive industry who will sign up for the Dsa Practical so that they can purchase a flashy new Jaguar that they have been saving for.

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Planning A Local Business Move

Your business is often known to customers by the products and services you offer, and by the location of the business itself. Every once in a while however, because of unforeseen circumstances or because of successes in growth, your business may need to relocate. There are some important factors to consider when you decide to move your businesses’ office.

Organize meetings and assign roles

It is important to organize meetings with your employees before relocating to let them know about the move itself. During these meetings it is important to address any concerns that the attendees may bring up related to the move. Employees might want to know the reason for the move, whether it is as a result of expansion, an expiring lease, or any other cause. Be open with your employees. Keeping them informed increases their participation in the moving process and reduces your liability.

It is imperative that you assign roles to your employees or to teams comprised of employees to facilitate the moving process. A good idea is to appoint leaders or ask for volunteer leaders from each department or section of the office to manage their particular area. These leaders will be responsible for overseeing the packing process in their respective areas. You should also let each employee know that they are responsible for packing up their own desks to avoid any confusion as well as minimize loss of personal items.

Budgeting

When managing a budget for your move, it is important to include everything that is directly associated with the move including the cost of movers, trucks, packing expenses, and cleanup services. It is also paramount that you include all the indirect expenses of moving which can include the repair or refurbishment of furniture, refreshments and snacks for employees helping you move, and a farewell party if needed for morale.

If you have a small office and decide to tackle the move with in house labor, you will need to include the pay for the workers who will assist you, insurance, truck rental, equipment rental for moving, gas costs, and incidentals, however it is usually best to choose a moving company.

Continuity

It is important to remember your customers during your moving process; if they come back to your offices and you are not there, they will not know where to look. It is essential to advertise your move, so if you have an emailing list or list of customers’ contact information, it is a good idea to reach out to them and inform them of your move. Getting signs made up to advertise the move is also a good idea. Signs will not only inform current customers of your move, but it will also serve as a marketing tool to attract new customers.

Checklists

In addition to the budgeting and involvement of employees in the move, it is a good idea to have checklists drawn up which relate to different aspects of the move to ensure that nothing is left behind or forgotten by the wayside.

It is a good idea to create checklists for business furniture identifying what moves, what gets tossed and what needs to be replaced or refurbished. You should create checklists for your computer and telecommunications equipment so nothing goes missing. Create an inventory list of all the computers, computer accessories, telephones, faxes, printers, scanners, servers, hard drives, and anything else relevant to the list. Be sure to double check all your checklists to ensure you do not miss anything so you do not incur any unnecessary expenses.

In the End

After you have gone through the whole packing process, you may move business belongings directly into the new office, or you may need to store them temporarily. It is usually a great idea to hire a moving company that has a longstanding reputation and experience in the field. There are many companies which offer moving and storage services for businesses, so it is important to do your research and find the best one.

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Small Details Can Turn A Big Profit

Because of the state of the economy and the apparent lack of growth in the property market these days, you might naively believe that selling your property now would mean that you were selling at a greatly reduced price. This would have been true a few years ago. However the property market is showing some positive signs of recovery and therefore you should once again consider selling.

Yet, tough times mean that you will not get an easy sale without doing a little hard work first. It is recommended that you understand your target audience and what you can do to improve your chances of getting a sale before prospective buyers come to view your home. Interestingly there are some simple techniques which can really help to improve the overall look of your property to allow prospective buyers to see the full potential of your home once it is stripped back. Often the smallest details make the biggest difference!

Big Profit

This blog will examine a few simple ways that you can improve the look and value of your property to ensure that you sell it at the price you hope to.

What a Mess
Possibly the easiest way to show off the respective qualities and space that your home offers is by doing a little spring cleaning. By tidying and removing any clutter you will successfully create more space in your property which should open up spaces. Then by cleaning this space well, you will be left with a professional and spacious home to offer prospective buyers.

If you have a lot of possessions which you do not want to throw away then you should consider storing these important items somewhere else just while you complete the house viewings. This will allow viewers to see the property as a blank canvas which will be more appealing to them. By clearing out, you will also make the moving process easier for yourself when you finally sell the property.

The Finish is Everything
Although a simple clean and tidy should improve the feel of your property, you should also consider changing and updating the finish and fittings to appeal to a different generation of buyers. In these money-strapped times, many people are looking for properties which can be moved straight into, without them having to do a great deal of work. Therefore by updating your property and painting the walls a calming and plain colour, you should be able to create a space which is ready for anyone to live in.

To cut down on costs you should consider updating small features such as light switches and door handles whilst adding simple, yet decorative ornaments to areas of your home. These small changes will modernise the feel of your property and should focus the eye of the viewer to disguise older parts of the property; unless of course they are elements of character in the home which should therefore be promoted.

Number of Bedrooms
The value of a property is often based on the number of bedrooms which it has and therefore, when selling your home, you should ensure that each room functions as it did when you brought the property. For example, you might have turned one of the original bedrooms into an office, study or dressing room. If this is the case then you need to ensure that you refit this space into a bedroom so that you can advertise and justify your home as having more bedrooms than you have been using. What’s more, you could consider converting a space such as a loft or basement to create an extra bedroom. However, you will need to ensure that you get planning permission on such a conversion before you begin the transformation.

Jann Webb is a writer who believes that you should make small changes to your property before you sell to ensure that you get the asking price. She suggests cleaning your home and updating fixtures such as Light Switches to ensure that your home retains its value.

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Business

Planning A Company Party

Company parties are often tricky to plan because you need to balance fun and entertaining with professional and budget friendly. There are a few things that you can do to plan a party for your company to make the process easier on yourself. When you decide to plan a company party, the first thing to consider is the date. It is important to pick a date that is not too close to the holidays and not in the middle of the week because they will result in a poor turnout.

If you work in a small company the office may be a good venue, but for larger companies it is important to find a venue that fits into your budget and can accommodate all the attendees as well as any entertainment you may hire. When it comes to entertainment, you need to choose a band or a DJ or maybe just a sound system depending on the type and size of the party. If you are planning a small office party, you will need to consider a sound system rather than a full band because space and price will be a big factor.

Refreshments

Regardless of whether you are planning a small company party for 15 people or a large event for 200 employees, you need to arrange food and drinks. These things provide your attendees with sustenance and help guests feel at ease which promotes their interactions. Your menu can range from finger foods like pigs in a blanket, nachos or cheese dip, to a full meal with several courses. If you decide to have a small company party, you can ask employees to bring items like a potluck. For a larger party, it would be more sensible to hire a caterer who can provide everything you need.

Make it unique

It is important to make your event unique and memorable in order to make people enjoy it and truly share in the experience. One great idea to do this is to choose a unique venue such as a boat or aquariums or even museums. Choosing a theme for your party and following through all the way with food and decorations as well as entertainment can be one of the best ways to make your company party memorable. If you are planning a very large event, it is a good idea to hire a professional planner for the event to save time in the planning process and to get great bang for your buck within your allotted budget.

Awards

A great idea to motivate people to come to the event and make it truly memorable is to provide door prizes, recognition awards, and maybe even activities with prizes such as gift certificates or trophies for the event. One great thing to do which will make your company party one for the books is having a dance floor with a balloon drop with prizes for employees. It gets them involved and is a guaranteed good time.

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Ensuring Reliability In Your Office

In order to run a business successfully and work at optimum efficiency it is important to make sure that all your office equipment is reliable and allows you and your staff to do the best job possible. If you are setting up your office, or looking to make changes to improve your working environment you should bear in mind some of the following considerations.

Hardware

One of the biggest initial expenses when setting up an office is buying all the hardware that you need for yourself and your staff. Each staff member will need a computer, and you will likely need at least one printer, a scanner and possibly a fax machine. It can be tempting to cut corners and buy cheap or cut price hardware. This is however often a false economy as you will need to repair or replace hardware more frequently, working out more expensive in the long run.

Software

A sure fire way to get buggy software that doesn’t perform the tasks you require is to download stolen or counterfeit software. Buying licenses and legitimate copies of software may seem like a big initial outlay, but compared to the potential fines imposed by those policing software piracy it is a small price to pay. Having legitimate software also means that it is less likely to crash, increasing productivity, and that if it does crash you can call the manufacturer and have it fixed. Pick software packages that are best suited to the task in hand. This will allow you to work well without constantly having to find work-arounds or deal with problems in adapting the software to fit.

Utilities

Power cuts or heating failures usually result in the closure of an office, at least for the short term. Having inadequate supplies of the basic utilities will mean that your business does not operate at maximum efficiency. Most companies in this technological age can’t function without power, an internet connection or a phone line given the multimedia nature of modern businesses. You can shop around for the best companies and deals for your business basics, much like you would at home, to ensure you have as little interruption to your coverage as possible as well as a great rate. There are many suppliers of commercial electricity, internet providers and phone companies to choose from so make sure you get the best fit for you.

Doing some research or spending a little more on your equipment can pay dividends in the long run as you will be able to work better and without interruption. Find the best tools for the job in hand and make sure you apply proper maintenance practices to keep your office working as well and as hard as it can for as long as possible.

This article is provided by British Gas Business division who are leading providers of commercial gas and electricity. To find out more about business tariffs and how they can help make your office more efficient speak to a member of the team or visit them online.